Key Performance Indicators (KPIs)
Revenue & Growth
Revenue achievement percentage
Monthly and quarterly growth rate
New client acquisition
Strategic account growth
Sales Efficiency
Pipeline conversion ratio
Proposal-to-closure ratio
Win rate
Average deal size
Team Performance
Team target achievement
Team productivity
Attrition management
Leadership effectiveness
Financial Performance
Sales Department P&L
ROI on sales investments
Customer Acquisition Cost (CAC)
Gross profit contribution
Candidate Requirements
10+ years of experience in Sales and Business Development.
Minimum 5+ years in a senior sales leadership role.
Proven experience managing IT Services and/or SaaS or Product Sales.
Demonstrated success in scaling sales teams and driving revenue growth.
Strong experience handling international markets such as the USA, UK, Europe, Australia, and the Middle East.
Experience managing multi-layered sales teams and multiple business verticals.
Strong understanding of sales strategy, P&L management, ROI, forecasting, and business analytics.
Required Skills & Competencies
Strategic sales leadership and execution
P&L and financial management
International sales and market expansion
Team building, coaching, and mentorship
Negotiation and deal-closing expertise
Sales forecasting and pipeline management
CRM and sales technology expertise
ROI analysis and data-driven decision-making
Stakeholder management and cross-functional collaboration
Educational Qualifications
Bachelor’s degree in Business, Marketing, IT, Engineering, or a related field.
MBA in Marketing, International Business, Sales, or Strategy preferred.
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